By Atlanta Tsiaoukkas
‘MOODS and NOODS’, an exhibition by PIN_COLLECTIVE, is at the new Motion Sickness gallery space, in the unlikely location of Lion Yard. The uninspiring streets of cafes and shops, in fact, makes the gallery space appear inviting to those who love anything millennial, with flashes of pink and a gaudy, cereal-topped waffle (EJ Montgomery) as the window display. The space is part of an ongoing project by Cambridge School of Art graduates, Arabella Hilfiker, Denise Kehoe and Eleanor Breeze to stimulate the currently quite dull art scene in Cambridge, allowing experimental, young artists to be celebrated in dedicated spaces. So far, this venture can be considered successful, as the ‘MOODS and NOODS’ exhibition has meant that, whilst many in Cambridge feel the need to get on a train to see new art, for a couple of weeks, it is only a short walk away.
The exhibition clearly explored ‘millennialhood’, and if this concept can be defined by one feature it is nostalgia. News outlets regularly decry the younger generations for an ‘obsession’ with nostalgia, often with a further comment shaming us for missing the past when we have it so good now. With ‘MOODS and NOODS’, PIN_COLLECTIVE have fully embraced the millennial stereotype, with all artists touching on themes of nostalgia, whether it be paintings inspired by childhood cereals (EJ Montgomery), child-like collages (Lily Rankine), or a princess themed play tent (Holly Rose Jackson). However, unlike many artists who today work with nostalgia, the pieces fortunately did not feel trite, rather, there was a sense of pushing boundaries, exploring, perhaps, what is hidden behind young people’s love of nostalgia. In particular, this can be said of the larger-than-life paintings of cereal packaging, which, though taking such direct inspiration from advertising is relatively common in the art world at the moment, felt like an appropriate acknowledgement of a collective millennial childhood, tainted by excessively bright colours and capitalistic endeavours.
There was also an underlying sense of anxiety, evoked by the pieces themselves and the experience in the gallery space. Much of the work, such as the the various sculptures, were scattered throughout the floorspace of the gallery, risking being knocked by passersby, immediately creating a nervousness amongst viewers, especially as, usually, artwork is kept at a reverential distance. Considering the familiar content of many of these pieces, it feels only right that we almost slip on plastic bags from the corner shop and trip over abandoned cardboard boxes, just as we did as children. Even more anxiety-provoking was a specific sculpture by Gwen Senhui Chen, in which the piece dripped a cement-like substance directly on the floor – as the sculpture dripped, the floorspace reduced (it was much harder getting out of the gallery than getting in). These physical choices complemented the work brilliantly, such as Holly Rose Jackson’s film (found within the princess tent), which was described by one viewer as ‘American Headspace’, referencing the manic yet calmingly repetitive and meditative voice over. The exhibition was full of contrasts between millennial colourful childhood and the stress-inducing world we live in now.
The nostalgia of this exhibition is seemingly both joyful and distressed. The ethos of PIN is ‘our interests include…pretty colours…mocking you…mocking ourselves.’, and this very much comes through in their self-referential and nervous composition. This is definitely not just an exhibition exploring nostalgia, but one which explores corrupted nostalgia. The work reminds you of when your innocence was questioned – when you accidentally saw a porn ad whilst trying to watch a cartoon; when you realised that cereal boxes were colourful and exciting purely to make you ask your mum to buy it.
If just to support two young collectives, one with the aim to make Cambridge a great city for art, you should go to this exhibition. You should also attend regardless of your loyalty to the art world – it is a thought-provoking, stimulating exhibition which will keep you thinking long after you’ve visited.
17th October – 3rd November 2019
15 Petty Cury, Lion Yard, Cambridge CB2 3NE
11am – 4pm, Friday to Sunday. 5pm – 8pm Wednesday
Header artwork by Corinne Seymour